SoFi
We welcomed SoFi members to a highly curated NYC summer evening to commemorate their recent debt pay-off achievement. Live music, drinks, food, workshops, and 50k for one lucky winner.
The touches
Venue decal takeovers
Interactive photo booths
Giveaway contest featuring Away travel
Summer bites and beverage concoctions
Custom fabrications- 50k card, surfboards, and logos
Live performance by The New Millennials and DJ Equal
Build your own summer starter kits featuring Usual Wine, Burts Bee products, beach blankets, and Ten Years a Nomad
Interactive workshops featuring specialists in the following fields: family planning, career planning, and travel by Nomadic Matt
Results
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Celebrated and hosted 130 SoFi Members who recently paid off their student loans.
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Drove referrals for SoFi Student Loans.
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Drove new connections among attendees to foster community and loyalty.
Lindsay Casale, Former Head of Member Benefits @ SoFi
“Tom seamlessly integrated with our team, swiftly generating and refining ideas that aligned with our brand and event goals. As a creative executor, Tom is a pleasure to work with, exhibiting a customer-centric approach that strengthened connections between members and the SoFi brand. I highly recommend working with Tom for his exceptional skills and collaborative spirit.”
